The Voice Nigeria Set to Return, As FirstBank Presents Season 3 Winner with SUV, 10m, Others
Bolaji Israel
The much anticipated season 4 of the
musical talents reality show, The Voice Nigeria is set to hit the screen soon.
The International show will serenade Nigerian music enthusiasts and tv viewers with raw display of vocal prowess, music talents, fashion and pleasurable entertainment for over 13 weeks.
The program aims to attract and help unleash the brightest Nigerian musical talents especially youths on the national and international entertainment stage.
Also, the show will offer talented vocalists unique opportunities to horn their skills while learning from successful singers, music experts and voice coaches, and get opportunities to perform live for the audience.
The vocalists will then get to win the hearts of the audience who will select their favourite vocalists through votes as the singers battle one another back to back for a mouth watering grand prize.
The sources said the show which will be fully produced in Nigeria by world-class production house, Un1ty Studios Livespot360, will return with a big bang as the stakes will go even a notch higher.
FirstBank sponsored the third season of the reality series which lasted from May till July 2021.
The foremost bank had after the show presented Esther Benyeago, the 23-year old winner and singing sensation with the grand prize of N10 million, a brand new SUV and record label deal with Universal Music Nigeria at Lekki Lagos after she secured the highest viewers votes and displayed spectacular musical performances during the reality series to emerge winner.
The wine colour Ford SUV was presented to Esther by FirstBank’s Chief Executive Officer, Dr Adesola Adeduntan who was represented by his Deputy, Gbenga Sobo.
Esther was coached by the winning coach, Darey Art Alade, a versatile singer and experienced performer who featured on the show for the first time.
Alongside Esther, Kpee Okoro and Eazzie had also emerged runners up during the season 3.
In her reaction, Esther expressed gratitude to FirstBank for sponsoring the show and supporting platforms that help young people to showcase talents and achieve their dreams.
“I feel blessed and happy with the gifts I have received from FirstBank having emerged the season 3 winner,” she noted.
The songbird also appreciated her coach, Darey for his unflinching support and guidance which helped her achieve success.
She revealed that her next move was around gospel and inspirational music that will truly bless lives.
“The Voice Nigeria has given me the wings to fly and follow my dreams, which is exactly what I would be doing moving forward. Of course, by the help of God and guidance of my coach, I would be doing my own music which is a dream come true, to make music that would be a source of inspiration to people out there,’’ she remarked beaming with smiles.
Speaking about the show and Esther’s emergence, Dr Adeduntan expressed the premier bank’s excitement and satisfaction for being the lead sponsor and a part of the world-class show which recorded huge acceptance and followership among Nigerians.
“The show was creatively different and refreshing. It was an important addition and a remarkable boost to the mainstream art industry in Nigeria with a bankable structure.
“As an enabling organisation for over 127 years, we are keen to key into platforms that support and enhance entrepreneurs and entrepreneurship in Nigeria. One of the things that set us apart is our ability to support initiatives that fuel growth beyond just profit motive, ” the bank boss noted.
Dr Adeduntan further restated the bank’s interest in supporting the creative industry and promised to extend its support towards assisting Nigerian talents to achieve their creative dreams and ambitions.
“We value bold moves such as this one and look forward to partnering more dynamic initiatives such as this. The quality of studio infrastructure, talents, audience engagement were indeed world-class and worthwhile.
“We are excited to have presented a brand-new Ford SUV amongst other prizes to Esther Benyeago in line with our promise. She was quite impressive on the show with her vocal prowess and remarkable performances” he added.
Four celebrity coaches cum judges who were on the show included Darey, Waje, Yemi Alade and Falz.