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Ecobank Unveils Oja Oge pop up Marketplace

Ecobank Unveils “Oja Oge” Pop-up Marketplace for SMEs

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A humanitarian and female advocacy NGO, Care for Women and Girl Child International (CWGC), was on Sunday launched in Ibadan, the Oyo State capital. CWGC is a non-governmental organisation whose mission is to deliver transformative support and empowerment through essential resources and tailored interventions for women and girl children. A major highlight of the launch, held at the Idi-Ape area of Ibadan, was the donation of food items and medical supplements to 1,500 beneficiaries, mainly grassroots residents of Ibadan North East Local Government Area of the state. Speaking to newsmen shortly after the launch, the Founder of Care for Women and Girl Child International (CWGC), Alhaja Sekinat Tolanikawo Adelakun-Akande (ASTAA), stated that the organisation is committed to protecting, empowering, and uplifting women and girls. She added that the core objective of the organisation is driven by a simple but powerful belief, that when women and girls are safe, educated, and supported, families thrive and communities grow stronger. “We focus on advocacy, education, capacity building, and social support—addressing issues such as gender-based violence, access to education, health awareness, and economic empowerment. Through partnerships, community engagement, and evidence-based programmes, we work to give women and girls a voice and the opportunity to reach their full potential. “Today’s engagement is part of our continued commitment to raising awareness and mobilising collective action,” she said. Explaining the rationale behind the choice of location for the launch, she noted that although the organisation has an international scope, she chose to begin from her immediate community before expanding to the rest of Ibadan, Oyo State, and eventually the entire country and beyond. “As an experienced project manager, I describe this as my minimum viable product. I am starting in my ward, Ibadan North East Local Government, Ward 11, at my mother’s house here, then at my father’s family in Ward 12 of Lagelu Local Government. From here, we can progress to other areas to cover Ibadan and beyond,” she added. Speaking on the possibility of political ambition, she said that while she has no immediate intention to run for political office, the support and goodwill she receives from people, especially due to her continued grassroots contributions, could someday inspire her to serve in that capacity and contest in the 2027 elections. The organisation also called on government agencies, the private sector, civil society organisations, and the mass media to partner with CWGC in building a society where every woman and every girl is valued, protected, and empowered.

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Ecobank Unveils “Oja Oge” Pop-up Marketplace for SMEs

by TheConscience NG
August 22, 2024
in Business, Featured, Trending
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Ecobank Unveils Oja Oge pop up Marketplace

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Ecobank Unveils “Oja Oge” Pop-up Marketplace for SMEs
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Ecobank Unveils “Oja Oge” Pop-up Marketplace for SMEs

Ecobank Nigeria said all arrangement have been concluded for its pop-up marketplace exhibition, known as “Oja Oge” as part of its initiatives to empower Small and Medium Enterprises (SMEs) in Nigeria. ‘Oja Oge” is a pop-up marketplace for fashion, beauty, wellness and lifestyle businesses and entertainment.

 

The 2-day exposition will take place at the ultra-modern Ecobank Pan African Centre (EPAC) complex on the highbrow, Victoria Island, Lagos on 31st August and 1st September 2024, from 1000am daily. The fair is set to witness an influx of top-flight exhibitors, fashion and lifestyle enthusiasts, social media influencers, the diplomatic community in Nigeria, including local and foreign tourists.

Announcing the fair in Lagos, Head, SME, Partnerships and Collaborations, Ecobank Nigeria, Omoboye Odu, said the objective is to provide a platform for local vendors to showcase and sell their products to a wider audience, adding that it would also offer exceptional networking opportunities for entrepreneurs, shoppers, and everyone with a stake in the everyday economy.

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Ecobank Unveils “Oja Oge” Pop-up Marketplace for SMEs
Ecobank
Ecobank Unveils Oja Oge pop up Marketplace
Ecobank

According to her, “‘Oja Oge’, is a one stop market for fashion and lifestyle businesses. It would provide premium entertainment and is aimed at bringing together exhibitors and shoppers, to a marketplace. It provides participants networking and relationship building opportunities with local and international visitors. Participants will also have access to new markets. For us as a Pan African bank, it is one of the several ways we are supporting small businesses.”

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“Participation is free, and you are welcome to invite family, and friends to be part of the fair. This exhibition also presents an opportunity not only to sell and buy products but to experience the luxuriance and ingenuity of fashion and lifestyle trends and a variety of music and food for everyone and much more”. She stated.

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Ecobank Nigeria has recently embarked on several initiatives to promote SMEs. Apart from the highly successful Adire Lagos Experience, the bank currently holds monthly MySME Growth Series targeted at training and empowering over 1 million SME operators across the country before the end of the year.

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A humanitarian and female advocacy NGO, Care for Women and Girl Child International (CWGC), was on Sunday launched in Ibadan, the Oyo State capital. CWGC is a non-governmental organisation whose mission is to deliver transformative support and empowerment through essential resources and tailored interventions for women and girl children. A major highlight of the launch, held at the Idi-Ape area of Ibadan, was the donation of food items and medical supplements to 1,500 beneficiaries, mainly grassroots residents of Ibadan North East Local Government Area of the state. Speaking to newsmen shortly after the launch, the Founder of Care for Women and Girl Child International (CWGC), Alhaja Sekinat Tolanikawo Adelakun-Akande (ASTAA), stated that the organisation is committed to protecting, empowering, and uplifting women and girls. She added that the core objective of the organisation is driven by a simple but powerful belief, that when women and girls are safe, educated, and supported, families thrive and communities grow stronger. “We focus on advocacy, education, capacity building, and social support—addressing issues such as gender-based violence, access to education, health awareness, and economic empowerment. Through partnerships, community engagement, and evidence-based programmes, we work to give women and girls a voice and the opportunity to reach their full potential. “Today’s engagement is part of our continued commitment to raising awareness and mobilising collective action,” she said. Explaining the rationale behind the choice of location for the launch, she noted that although the organisation has an international scope, she chose to begin from her immediate community before expanding to the rest of Ibadan, Oyo State, and eventually the entire country and beyond. “As an experienced project manager, I describe this as my minimum viable product. I am starting in my ward, Ibadan North East Local Government, Ward 11, at my mother’s house here, then at my father’s family in Ward 12 of Lagelu Local Government. From here, we can progress to other areas to cover Ibadan and beyond,” she added. Speaking on the possibility of political ambition, she said that while she has no immediate intention to run for political office, the support and goodwill she receives from people, especially due to her continued grassroots contributions, could someday inspire her to serve in that capacity and contest in the 2027 elections. The organisation also called on government agencies, the private sector, civil society organisations, and the mass media to partner with CWGC in building a society where every woman and every girl is valued, protected, and empowered.
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