Asake Became Too Big To Manage – Ex-manager Stephen Nana Opens Up On Split
THECONSCIENCE NG reports that Afrobeat singer Asake’s former manager, Stephen Nana, popularly known as Stevenator, has revealed the reasons behind his decision to part ways with the artist.
In a viral social media interview with UpgradeTV, Stevenator explained that Asake’s fast rise to fame outpaced his ability to manage the artist, compounded by personal challenges in balancing his professional and family life.
Stevenator shared that his journey into artist management began with a call from Olamide, the head of YBNL Nation.
Having never met Asake or heard his music before, Stevenator said he found himself thrust into a fast-paced role with no time to learn on the job due to Asake’s rapid ascent.
According to him, the demands of managing a global star took a toll on his personal life as he described himself as a family man, who struggled to stay connected with his sons while constantly on the road.
He said: “Olamide called me one day and told me that he had an artiste he would want me to manage. And that was the first time I’m going into management. I don’t know anything about the job. I have been friends with Olamide for over 20 years
“I never met Asake before. I don’t know anything about him and I have never heard his song before. And I cannot learn the job on the job. Asake blew up so quickly that there was no time to learn the job, so it was back to back.
“The challenge was my family. At a time I had two sons and I did not have time to spend with them. I’m a family guy, I have not been able to be there for my family but still then I still have to make money so they can live a better life.
“Sometimes we are on the road for four to five months. I’m always on my phone with my kids. So I asked them to come to London and my second son refused me to carry him because he doesn’t know me. For me to be able to balance my work and family, I have to step down. Asake became way too big that I have to be following him everywhere he goes. So, I’m now a family man, and I love my wife.”