Global Clusters Targets Digital Literacy for 37m Youths with SparkHubs launch
The Global Clusters, a nation building organisation has unveiled the SparkHubs digital platform in Lagos, setting an ambitious national and continental agenda to drive digital literacy for 37 million youths in Nigeria and one billion young people across Africa, in what stakeholders describe as one of the boldest youth empowerment initiatives in the region.
Speaking at the launch, Dr. Adekunle Azeez Badmus, Global President of The Global Clusters, said the initiative represents a new model of nation building anchored on structure, responsibility and intentional youth development.
“This is not merely the launch of initiatives; it is the launch of responsibility, structure and hope for our young people and for our nation. Every nation that thrives does so because it deliberately prepares its youth — not just for survival, but for service, leadership and relevance,” he said.
Dr. Badmus described The Global Clusters as the world’s first nation-building social media platform, designed for mindset reorientation, mentorship, skills acquisition and the structured deployment of youths into productive economic and civic life.
SPARKHUBS, a digital and community empowerment platform offers safe, structured spaces where young people gain practical life skills, leadership values, mentorship, entrepreneurship capacity and positive peer influence.
He said SparkHubs will serve as a vehicle for mass digital literacy, structured empowerment and national transformation, positioning youths as drivers of economic productivity, civic responsibility and social impact rather than passive beneficiaries.
Beyond SparkHubs, The Global Clusters also announced the relaunch of Project A.R.E (Agriculture, Real Estate and Export), an inclusive economic initiative aimed at integrating young people into real value chains that create wealth, dignity of labour and national productivity.
The event also featured the launch of two nation-building books: “Service and Sacrifice” by AWO Victor Nnad (Rtd), a true-life account of courage, integrity and leadership under pressure, and “How to Brand Yourself and Your Business for Digital Dominance” by Dr. Daniel Ayodele, focused on equipping youths with the mindset and tools to thrive responsibly in today’s digital economy.
Calling for collective action, Dr. Badmus urged Nigerians, corporate institutions, development partners, faith-based organisations and philanthropies to invest in the initiatives.
“Nation building does not happen by government alone. It happens when citizens, institutions and leaders choose to invest in the future. When we sponsor a young person, we do not give charity — we secure the future,” he said.
The launch featured a high-level panel session themed “Impact of Social Media and Digital Literacy in Nation Building,” moderated by communications expert and CEO of Cream Influence Strategies, Comrade Israel O. Bolaji.
Panelists including Prof. Chinedu Ogwus, Dr. Amos Fayehun, Pastor Temitope Emovon, and Usanga Williams examined the ethical, educational, economic and social dimensions of digital transformation and responsible technology use.
Co-founder of Global Clusters, Dr. Michelle Ukoh, charged Nigerian youths to change the national narrative by embracing culture, highlighting national strengths and using social media as a force for unity and development rather than division.
She urged young Nigerians to adopt a new perspective, stressing that challenges exist globally and that Nigeria remains richly endowed with human capital, culture, creativity and enterprise.
Earlier, keynote speaker Dr. Cary Gouldson, Patron of Global Clusters (USA), highlighted the central role of literacy and life skills in sustainable development, noting that digital education is essential for innovation, mindset change and long-term growth.
He said Global Clusters is strategically positioned to improve lives in Nigeria and across Africa through structured digital empowerment, education and skills development.
