Excite Enterprise Targets Comprehensive, Automated Support for 3million SMEs by 2022
The Chief Executive Officer of Excite Enterprise, Bolaji Okusaga, has revealed that the new SME incubation and facilitation solutions provider aimed to have assisted about two to three million small and medium Nigerian businesses with automated tools for marketing, finance, legal and training needs by the end of 2022.
Okusaga made the statement during the launch of Excite Enterprise in Lagos on Monday.
Excite Enterprise is a fully digital Business Development, and Enterprise solutions provider, with various simplified innovations, designed to lead Micro, Small, and Medium Enterprises (MSMEs) on the pathway to success and sustainability.
The new entrant is coming against the backdrop of SME’s underperforming with potentials to contribute much more to the nation’s GDP.
In Nigeria, there’s a glaring need for business services that are geared towards helping Africa’s growing businesses to manage their processes with the goal of increasing productivity, positioning for financial opportunities and scaling their services.
The Excite Enterprise was designed to facilitate solutions to the many problems faced by SMEs in terms of low productivity, inability to access funds, legal difficulties involved in business registration, and reaching the right customers through influencer marketing.
Okusaga said SMEs have faced a lot of problems in Nigeria especially in the area of funding and other logistics because the government cannot reach out to all of them, hence the urgent need for Excite Enterprise to lead the way to the development of the country’s economy through the proliferation of viable SMEs.
Okusaga, the CEO of Precise Platforms, said Excite will deliver on its promise to revamp the MSME sector through its partnership with organizations across countries that are willing to support entrepreneurs in the country.
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Excite Enterprise, he explained, provides innovative services to develop and deepen markets for MSMEs, thus providing entrepreneurs across the business space an opportunity to reach consumers; boost brand names; sales; competitiveness; and improve rendered services. These businesses will not only be able to access funding to scale up their potentials, they will also have entry to a bigger market.
A director at Excite Enterprise and CEO of Mobinet, Hong Kong, Mr. Andrew Otiko asserted that the platform’s sole aim is to make life easy for SMEs through technology usage as he is of the firm belief that if the sector is well organized, there will be massive employment in the country.
He said, “Excite platform has the sole aim of using technology to make life easy for SMEs. It will also facilitate funding from some of our partners that are involved in providing grants and also facilitate other services that will mitigate challenges faced by MSME.
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‘’The only way the economy can grow is by providing jobs to the citizenry which can only happen if we change the narrative for SMEs, if processes are in a place where things are simple, there will be massive employment opportunities for everyone if each SME can sustain its growth and recruit just one person.’’
On how the features can spread across the country, especially for those in the rural areas to be able to access the platform, Okusaga said those within that category will be able to pick the language they want when on the platform, which will make the communication easy to use for them.
Furthermore, Mr. Chinonso Ukwandu, the Chief Technology Officer said the platform has every feature needed for every SMEs to succeed as through navigating the website, each business owner can be able to meet agencies that can facilitate fund for it, do bookkeeping, build personal websites and engage influencers in marketing its products.
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He said there is also a recruitment and training tool on the platform, where prospective employers can meet the right fit, and also facilitate training for the small business owners. He said the first edition of the training has been held and many more will happen before the end of the year.
Additional information is available on https://www.exciteenterprise.com/
