FrieslandCampina WAMCO Announces New App for Dairy Farmers

Dairy farming in Nigeria is set to receive a massive boost as FrieslandCampna WAMCO Nigeria has announced the arrival of a latest software application called “mDairy App” to assist farmers perform better.

Two Nigerian entrepreneurs (former students of the University of Ibadan) and three research students from the Delft University of Technology, Netherlands, have developed the mobile software app in partnership with the company.

Company’s spokesperson and Executive Director, Corporate Affairs, Mrs. Ore Famurewa, said the effort is a partnership between FrieslandCampina WAMCO and app founders to assist dairy farmers in boosting productivity.

“The three students from the Delft University of Technology and the mDairy app co-founders are collaborating to support local dairy farmers at our different Dairy Development Programme (DDP) sites” Famurewa said.

The Dutch students are Margot Ridderikhoff, Jaap Dechering and Betsie Loeffen while the mDairy’s co-founders are Oyewale Abioye and Gbadegesin Alawode.

In 2017, FrieslandCampina WAMCO partnered with the Dutch-Nigerian Students Business Challenge, an initiative of the Dutch Foreign Affairs Ministry and sponsored by corporations mainly of Dutch origin. The initiative aims to address challenges in Nigeria’s health, energy and food sectors.

Having successfully completed and presented relevant business solutions, a new team of three students attached to FrieslandCampina WAMCO came to Nigeria recently to join Oyewale and Gbadegesin in order to deploy mDairy App, which DDP farmers can use with little or no challenge.

To ensure that all farmers from various socioeconomic backgrounds are integrated, the team is also developing an interactive voice message service which would facilitate easy access.

“The mDairy app once deployed is designed to serve as one-stop-shop for DDP farmers’ information needs” Famurewa explained.