On Christmas day, hundreds of music and fun lovers in Lagos, Nigeria were treated to a night of unforgettable musical experience at the prestigious Eko Hotel Convention Centre.
Asake, an award-winning singer and the rave of the moment, stormed the stage and serenaded the audience with his monster hits back to back.
The concert, sponsored by FirstBank as part of their annual campaign tagged DecemberIssaVybe, made Christmas so much more fun and exciting for all who attended.
DECEMBERISSAVYBE: FIRSTBANK SPONSORS KAKADU THE MUSICAL
FirstBank, a financial institution that has been in Nigeria for almost 130 years, is known for its commitment to supporting art, entertainment, and family fun time. As part of this commitment, the bank sponsors premium shows and events, and offers free tickets to its customers to give them the best yuletide experience. The Asake concert in Lagos came after a successful performance in Abuja, also sponsored by FirstBank.
Asake, also known as Mr Money, has gained fame for his monster global Afrobeat hit songs. His energetic performances and captivating stage presence had the audience going wild. Hits like “Joha,” “Yoga,” “2.30,” “Terminator,” “Sunshine,” “New Religion,” and “Omo Ope” had everyone on their feet, dancing and singing along.
To participate in the DecemberIssaVybe campaign and stand a chance to win VIP tickets to watch Asake perform live, all customers had to do was follow FirstBank on social media. The bank can be found on Facebook as First Bank of Nigeria Limited and on Instagram as @firstbanknigeria.
Asake’s concert in Lagos was a testament to his status as a heavyweight Nigerian music phenomenon and songwriter. His album, “Work of Art,” released in 2023, received global acceptance and achieved massive success. Within 24 hours of its release, the album hit No. 1 in 14 countries and garnered more than one billion streams across prominent digital streaming platforms. Rollingstone ranked “Work of Art” as the best Nigerian album of 2023 and the second-best African album of 2023.
FirstBank’s sponsorship of Asake’s concerts and the DecemberIssaVybe campaign aims to create an awesome experience for family reunions, bonding, and entertainment during the December festive season. The bank is committed to supporting the arts and entertainment sector in the country, while also providing its customers and social media followers with the opportunity to experience their favorite acts live on stage.
The DecemberIssaVybe campaign embraces the theme of homecoming, recognizing Nigerians living in the diaspora who take joy in visiting their home country during the festive season. It aims to make their experience even more memorable by providing access to top-notch entertainment events.
In addition to Asake’s concerts, FirstBank has been sponsoring other star-studded events like Adekunle Gold’s musical concert, Livewire Concert Night of Queens, Street Souk at Harbour Point, Super Family Fair, A True Christmas Story, Eko Hotel PrideLand Adventures, Duke of Shomolu Productions, Kakadu The Musical, and the Calabar Carnival Festival, among others.
Over the years, FirstBank has consistently brought the biggest stars to the DecemberIssaVybe campaign, providing customers with access to the best entertainment from the biggest musical giants on the continent. Renowned artists such as Davido, Wizkid, Burna Boy, Cardi B, and Kizz Daniel have all been sponsored by the bank.
Last year’s DecemberIssaVybe campaign was particularly memorable, with a lineup of events that left a lasting impression on attendees.
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